Digital Talk – “Health choices. Equivalent drugs: a valuable choice in the pharmacy “

89% of Italians know them but to date only 1 in 5 packs of drugs that comes out of the pharmacy is equivalent, yet, on the advice of the pharmacist, 84% of respondents say they would buy it. These are some of the data that emerged from the survey carried out in recent days by Emg Different on which the experts will discuss in the in-depth talk “Health choices. Equivalent drugs: a valuable choice in pharmacies “- promoted by Sandoz – which will be broadcast live on June 14 at 5.45 pm on the AdnKronos web channels ww.adnkronos.com and on the AdnKronos Youtube profile (youtube.com/adnkronos). survey confirms the key role of the pharmacist in the choice of treatments. These professionals enjoy the trust of Italians (90%): in fact, 60% declare that they have a reference pharmacy. Within this context, what patients continue to pay out of their own pockets as a price difference to continue taking the brand name drug instead of its equivalent is worth 1 billion euros a year.