Sánchez’s strategy against Feijóo: stress the PSOE seeking mobilization

The president seeks to deactivate the Feijóo effect by presenting the leader of the PP as an insolvent who is not prepared to govern The objective of the PSOE is to remove from abstention a demobilized electorate in which the Government’s action does not penetrate Communication consultants and political advisors analyze in NIUS the offensive of the President of the Government The roadmap is drawn. The script was written on Tuesday in the Senate by the President of the Government in a debate on the energy crisis that marked the beginning of the political course and kicked off a very long electoral campaign. For 47 minutes, Sánchez forgot about energy and launched a slaughter against Feijóo, presenting him as insolvent in the hands of economic powers and large energy companies that he is not prepared to govern. The key is to portray and “unmask” Feijóo, they say in the PSOE and in Moncloa. A strategy praised in the socialist ranks where the president’s tone was liked and whose ultimate objective is to stress the party to mobilize unmotivated voters who do not take in the social measures put in place by the coalition government both during the pandemic and now. to deal with the energy crisis and the escalation of prices resulting from the war in Ukraine. Deactivate the Feijóo effectUntil now the PSOE had focused its message on warning that if the PP governed it would do so hand in hand with the extreme right, the fear of Vox, now the goal is to deactivate the Feijóo effect in the face of an electoral cycle that has a fixed photo : the leader of the PP is closer to La Moncloa every day in all the polls, -he has not stopped rising since he became president of the PP-, and the Prime Minister shows a strong wear with a downward PSOE. In Ferraz, the disaster in the Andalusian elections still stings where they found that a high percentage of their former voters went to the PP. Now, management sources believe that there is no longer a transfer, but concern about demobilization remains. Advisors and experts in political communication analyze at NIUS whether this tactic of the president will work against those who have managed the Xunta de Galicia for more than a decade and if it is credible to present Feijóo as a politician at the service of economic power. Verónica Fumanal, political communication adviser, is clear that Sánchez’s decision to search in the melee responds to the fact that the leader of the PSOE wants to enter the pre-election campaign, which is when the electorate of the government party mobilizes. “Sánchez puts on the candidate gloves and leaves that presidential aura,” she says. She points out that Feijóo’s strong point in public opinion is that image of a manager, like other regional leaders who have won several elections. Sánchez puts on the candidate’s gloves and leaves that presidential aura (Verónica Fumanal) He emphasizes that entering that race so soon gives the popular leader a “higher category” than if the president continued with his presidential image, his international trips and his high political speeches “It seems to me that the strategy is very risky but it can work. Its positive point is the mobilization of the electorate and its negative is that it takes away the presidential figure of Sánchez and adds one more aspect of being a candidate.” All the blows go to the air. Feijóo does not have an open eyebrow (Pablo Pombo) “All the blows go to the air. Feijóo does not have an open eyebrow. They are not able to find his weak point,” says Pablo Pombo, a political adviser. In his opinion, the Galician leader, due to his career, is perceived in all areas as a politician with management capacity and moderate. And he adds that the president of the PP “is a rather invertebrate politician” to whom the Galician socialists have not been able to tickle him for 4 legislatures, although they have tried. For Luis Arroyo, communication consultant, Sánchez was “intelligent” to ” unmask” Feijóo and put in front of the mirror a politician who apparently is moderate, solvent and knowledgeable about national affairs but “has given signs of not knowing them, of not dominating them and of not being as moderate as he presented himself”. Arroyo considers that there is consensus in the spectrum of the left that Sánchez’s speech in the Senate was a success to dismantle that “fiction that Feijóo is a solvent leader.” It was intelligent and correct to unmask Feijóo (Luis Arroyo) The blows de SánchezSánchez was dispatched at ease against Feijóo accusing him of committing “chained and serious errors”, “blunders” and of making proposals without technical rigor. His knowledge of taxes was “very fair,” he even told her. He recommended that she study more and surround herself with good advisers. “You are going to fail as Mr. Casado failed,” he snapped. In Pablo Pombo’s opinion, those 47 minutes reflect that Moncloa is scared and that Sánchez is afraid. The president, argues the advisor, sought a KO instead of a victory on points that would have meant a oxygen ball for him and for the PSOE touched after the Andalusian elections. He also stresses that the Socialists make a “very rudimentary” analysis of the situation, they only see that Feijóo rises in the polls but that Sánchez is going through a “horse credibility crisis.” Feijóo and the economic power One of the moments in which Feijóo was most upset after the president’s barrage was when he responded to the accusation that the economic powers had put him in charge of the PP. “An insult to democracy and the PP militants,” he defended himself. For Luis Arroyo, if the PP opposes all measures aimed at limiting the benefits and power of large companies and banks, it is confirmed that it is the party that defends their interests. The reading of the PP is that Sánchez is more nervous every day before the push of his leader. Feijóo himself, the day after the debate, stated that he felt like the President of the Government for an hour due to Sánchez’s “angry and nervous” attitude, whom he saw turned into a “falton” opposition leader. He shows that the socialist leader’s experience when he arrived in Moncloa was having been an opposition councilor in the Madrid City Council, his having governed Galicia for 13 years. “To oppose you just have to wait for the next elections,” were his last words on the platform. Both are campaigning.