The Paysages de France association has designated four municipalities the most visually polluted by advertising panels, in particular
If there are the most beautiful towns and villages in France on one side, there are, of course, the ugliest ones on the other. Association Landscapes of France elects each year the ugliest municipalities, because they are visually polluted. To designate the winners of this particular election, the association is based on photos sent by its members.
Ironically, the association classifies cities according to different categories. The first, entitled “Tombé dans le tableau”, goes to the town of Migné-Auxances, in Vienne. “The jury of Cities and Villages in bloom only awarded a poor flower to Migné-Auxances. This town near Poitiers, however, deserved to obtain, for its advertising flowers, the five flowers of a label which has only four ”, tries to explain the association.
In the “Advertising campaign” category, Montalieu-Vercieu in Isère comes in first position. “In Montalieu, put your ad wherever you want! “Laughs at the association which campaigns for the preservation and improvement of landscapes.
Push elected officials to act
The town of Dambach-la-Ville, located in Bas-Rhin, wins the “Heritage enhancement” prize. With an advertising board at the entrance to the city. “All our encouragement, because an effort will still be necessary to compete with the entrances to large cities”, comments Paysages de France.
Finally, the city of Le Havre, in Seine-Maritime, receives the “Advertising without moderation” medal. “Associated with the advertisers, the alcohol lobbies blew the cap of the Evin law. Le Havre, Unesco World Heritage, wanted to join without moderation in this noble cause which allows doctors, the police and the judiciary not to have to fear the lack of work ”, explains the association in front of several photos promoting beer.
Paysages de France denounces the “advertising invasion” and regrets that no mayor or prefect intervenes to modify the local advertising regulations and thus fight this visual pollution.