Milan and Puma present the new home shirt

New home shirt for the Italian champion AC Milan. “Puma and AC Milan – reads a joint note – are pleased to present the new Home Kit 2022/23 inspired by the Milanese heritage, the new generations of Rossoneri and” That Milan Touch “, the concept behind the new dedicated campaign to the first club shirt. The black base frames the iconic red and black stripes in a progressive interpretation of the AC Milan identity. The shirt features the Italian tricolor on the cuffs and the wording “Semper Milan” on the back “. “The new AC Milan home shirt is a combination of fashion, design, street culture and heritage. The shirt pays homage to what makes AC Milan unique,” said Marco Mueller, Senior Head of Product Line Management Teamsport Apparel at PUMA. “To bring this shirt to life we ​​wanted to create a campaign that has its roots in Milanese culture. We have worked exclusively with Milanese artists, talents and creatives who support the Club and understand what makes it special to represent ‘That Milan Touch'” . “We are pleased to announce today our new Home kit for the 2022/23 season – said Casper Stylsvig, Chief Revenue Officer of AC Milan – which will proudly display the tricolor symbol of the extraordinary victory of the Club’s 19th Scudetto. This kit represents the heritage and future of our Club, which is inextricably and deeply linked to the city of Milan and its innovative vision on and off the pitch. “The new jersey is available in two versions. The Authentic jersey features Ultraweave performance fabric and dryCell technology to ensure maximum breathability, making it the lightest and most comfortable ever made by PUMA. The Replica version is made of 100% recycled polyester with dryCELL technology able to keep the skin dry for all 90 minutes and beyond, regardless of time, field and location.