Pomegranate, there is a boom in crops in Southern Italy

The areas have increased tenfold in eight years: 1,000 hectares in Puglia, as many in Sicily, 400 in Calabria and over 600 in the rest of Italy Mango, passion fruit, lychee, black zapote (Mexican variety of persimmon). The Italian agricultural landscape is changing rapidly. And Coldiretti, 71% of Italians would be willing to pay more to have the guarantee of the Italian origin of exotic fruit. But the real boom is in the pomegranate. Across the south, the areas have increased tenfold in eight years: 1,000 hectares in Puglia, as many in Sicily, 400 in Calabria and over 600 in the rest of Italy. It literally goes like hot cakes, both as a whole fruit and as a juice for breakfast. “Our business plan explains to the ‘Messaggero’ Maurizio Abate, president of the Kore cooperative, indicates for each hectare cultivated a production of 21,000 euros of annual income against a total investment in the first two years of only 15,000”.