Naike Rivelli against the Ferragnez: “Enough monetizing with the children”

“It is enough to use children to sponsor brands and to monetize.” Ornella Muti’s daughter, Naike Rivelli, lashes out against the Ferragnez and through Adnkronos sends a message so that “children are left in peace”, recounting to be in contact with Codacons to try to prevent influencers from using their children to sponsor products. “Children have a right to their privacy and intimacy, it is not fair to show them on social media by displaying their cries or poo them just to earn money. ” ” By now these two children are continually overexposed on social media wearing brands as if they work in fashion – continues Naike – I work with eco-sustainable brands so I know very well what is behind the work as an influencer. Brands don’t want posts but they want stories – she explains – so every time the children of Chiara Ferragni and Fedez appear in these clips, a brand is behind it and therefore the story is used to monetize. In Italy there is a privacy law, is it valid only for parents? – Naike urges – Is it possible that nobody says anything? Furthermore, Chiara (Ferragni, ed.) Only marries companies of a certain type, multinationals, which are closing down all small businesses. ” Another ” enormous contradiction ”, according to Muti’s daughter, are the messages that the Ferragnez they send to their followers, in a moment of economic crisis like the one Italy is experiencing after the sanctions on Russia: ” People don’t have the money to eat and buy clothes and what do they do? Do they show themselves with furs on helicopters to make aperitifs with champagne and then do charity? -she continues she-But it is an outlet for the c …! ”. ” So they are ruining the image – continues Naike Rivelli – Instead of making these posts just to appear and earn why does the Ferragni family not tell us something more? With the power they have they could work miracles, instead they only think about money and this makes me think that they have no depth. The more Italy is in pieces, the more they show the luxury in which they live – emphasizes Muti’s daughter – We have now come out of a pandemic, we need a minimum of decorum. Don’t they realize they are setting a bad example? When that boy died on the rock they let themselves be immortalized on a cliff. It seems to me now that we do everything we can to make people talk about them, even if they were princes ” she concludes. (by Alisa Toaff)