NewsEntertainmentSky and Warner Bros Discovery strengthen partnerships in Italy

Sky and Warner Bros Discovery strengthen partnerships in Italy

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Sky and Warner Bros. Discovery announce a new agreement that strengthens their multi-year partnership and brings the discovery + app to Sky Q tomorrow, June 30, in addition to free and pay channels – Discovery Channel, Eurosport 1, Eurosport 2 – and content on demand of the Warner Bros. Discovery group already present on the Sky platform. In this way, Sky Q confirms itself as the reference point for those who want to have, in one place, all the best Sky content and those of the main streaming apps – as well as a unique and engaging viewing experience – and Warner Bros. Discovery further extends the diffusion of discovery + to one of the most advanced platforms in Italy. With this agreement, Sky subscribers with Sky Q – via satellite or via the internet – will be able to access discovery + directly from the App section or with voice control and find a selection of discovery + contents directly in the Home of Q. Furthermore, thanks to Sky Extra, the Sky Q subscribers will be able to join the discovery + “Entertainment with advertising” plan for the first 12 months at no additional cost on their Sky subscription. Many original shows present and arriving on discovery +: from the brand new Tailor Made – Who has the stuff? with Tommaso Zorzi (available from 28 June) to the awaited new season of Bake Off Italia (arriving on 26 August), passing through the new edition of Matrimonio a Prima Vista (from 15 July), crime programs, documentaries up to the wrestling shows, which are once again available for Sky subscribers. All contents that complement the already rich entertainment of Sky with the new seasons of the Sky Original titles Bruno Barbieri – 4 Hotel (from 30 June on Sky Uno and on demand) and Paola Marella – A dream for rent (from 3 July on Sky Uno and on demand). Andrea Duilio, CEO of Sky Italia, comments: “We are very satisfied with this new agreement with Warner Bros. Discovery, which consolidates our collaboration in Italy and confirms once again that Sky is the partner of excellence for major content producers. Our strategy of aggregating the main streaming apps on Sky Q thus takes it one step further. All this further enriches the choice of quality content for our subscribers who, in addition to the Sky Original productions always highly appreciated, can now also find on Sky Q the many discovery + shows, with a truly extraordinary viewing experience “. Alessandro Araimo , General Manager Southern Europe Warner Bros. Discovery, adds: “Sky is a historic partner for our group and we are delighted to extend the collaboration in a key market such as the Italian one. The contents of the Warner Bros. Discovery group are a fundamental asset to offer a truly varied offer to the market, thanks to their originality and constant ability to renew. The landing of discovery + on Sky Q strengthens our strategy of being present on all major platforms, offering subscribers the best possible experience. “The offer that allows you to have discovery + entertainment at no additional cost for the first 12 months it is also available to Sky Q subscribers who already have a discovery + account. You can activate the offer by opening the discovery + app on Sky Q, selecting the item “Activate the Sky offer” and following the instructions. To use the discovery + service it will then be necessary to enter the credentials of the discovery + account created or associated during the activation phase of the offer.

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