It all started from a thumbs up, the basic button to show appreciation for content posted on Zuckerberg’s creature. Over the years, entire currents of thought have polarized around that “like”, highlighting its influence on individual perception and self-image, since the like provides a simple, fast and quantifiable measure of the approval of others, and it does so uniquely: on / off, like or not like. Likes are also monetizable to some extent. Together with the number of followers and interactions, they help the algorithm that governs social networks to choose the most interesting contents, in a cause-effect circuit that is self-fulfilling, that is, simplifying: I have many likes, so my post is interesting, and the algorithm proposes it to more people who will put the like in turn. Popular posts and accounts, both on Facebook and Instagram, are obviously more appealing to business partners, and that’s where the scramble for influencer status passes. At some point, however (in mid-2019) the likes of Instagram disappeared. Only the author of the content could see the number of “hearts” received. This while Facebook instead decided to diversify, introducing various possible reactions to the same post: the classic thumbs up, but also heart, laughter, amazement, anger, tears, in an attempt to make the interaction less aseptic. In 2020, at the height of the pandemic, the hug also came to symbolize a closeness that was not physically granted.The move to hide the number of likes has put the market of influencers on Instagram in crisis, suddenly deprived of a visible counter of their success. They needed those numbers clearly to communicate the monetary value of the content posted, showing the engagement rate. Some of the effects have been there: the physiognomy of the business profiles has changed, and the micro and nano influencers with quality content have benefited from it, instead of the handful of VIPs that catalyzed all the attention of the brands. The reactions, however, have been strong both for good and for bad, and now Instagram and Facebook are ready to revolutionize the world (and the market) of likes again. allows you to hide or keep the number of likes visible, both on Instagram and on Facebook, according to your preferences. They explain from the company: “You may have noticed that we hid the counts to see if it could bring less pressure to people’s experience on Instagram. What we’ve heard, from people and experts alike, is that not seeing the counts is beneficial for some and annoying for others, especially as people use the counts to get an idea of what’s trending or popular. Therefore, we offer you the possibility to choose ”.
1 thought on “Dietrofront, likes on Instagram and Fb count again”
Comments are closed.
https://connect.informs.org/network/members/profile?UserKey=c306fe8c-a27e-4596-a6c1-0a3c04c99e45
https://connect.informs.org/network/members/profile?UserKey=f6fc9298-2375-4d73-a29b-1c6706622f7e
https://connect.informs.org/network/members/profile?UserKey=5816af9d-5b7b-40fb-8920-8d6084217ff6
https://connect.informs.org/network/members/profile?UserKey=da7fa956-fc53-43ec-9711-c5d45f76aea6
https://connect.informs.org/network/members/profile?UserKey=abac0867-aa13-4ab8-8b17-a26909dd714e
https://connect.informs.org/network/members/profile?UserKey=31529ff1-badc-4625-b581-563339c9a334
https://connect.informs.org/network/members/profile?UserKey=52ce0942-0625-4c0a-bbe0-8ff6fed1145a
https://connect.informs.org/network/members/profile?UserKey=05f54ceb-eb68-46e7-9f83-880adb41cd75
https://connect.informs.org/network/members/profile?UserKey=a5eb5119-1d05-4d80-bcd7-0d95d8ecee6c
https://connect.informs.org/network/members/profile?UserKey=e6ea2fdf-3fc6-4330-b71d-65dda3e1ac34
https://connect.informs.org/network/members/profile?UserKey=02306a71-8ea2-4b63-af39-3dea329116e5
https://connect.informs.org/network/members/profile?UserKey=eff589d6-5815-458a-af5a-6af6d8ea64cc
https://connect.informs.org/network/members/profile?UserKey=7e94d78d-e2c7-47be-81f8-650037d21dbc
https://connect.informs.org/network/members/profile?UserKey=a203347e-bc09-46f8-9e68-bc99ea470795
https://connect.informs.org/network/members/profile?UserKey=a756ba49-569c-46e2-8292-2ea5c51690ed
https://connect.informs.org/network/members/profile?UserKey=fc8d0a64-95b2-4f53-8897-7d152003177e
https://connect.informs.org/network/members/profile?UserKey=4c74c8c1-a439-41f8-bb1b-dab958ded75d
https://connect.informs.org/network/members/profile?UserKey=2feac09a-2ee3-4102-a94b-e02453c6a7d8
https://connect.informs.org/network/members/profile?UserKey=52391d0d-37c2-4add-a899-7ed6ac265477
https://connect.informs.org/network/members/profile?UserKey=f22ccf27-a698-442d-8790-e3691548b839
https://connect.informs.org/network/members/profile?UserKey=c37dea07-bb46-4319-86e5-458afcebf383
https://connect.informs.org/network/members/profile?UserKey=4fc401c9-a65e-45f2-9f04-41e7ff5f1817
https://connect.informs.org/network/members/profile?UserKey=6d47a7ca-28c5-4289-846e-ff27c2e89e0c
https://connect.informs.org/network/members/profile?UserKey=54dfd0e9-4c87-4717-ba88-f68059da1e0b
https://connect.informs.org/network/members/profile?UserKey=eb651051-a939-4c3e-8189-ce5304bb588a
https://connect.informs.org/network/members/profile?UserKey=10265549-3101-46fa-8b8b-174b0fb1d304
https://connect.informs.org/network/members/profile?UserKey=b58ae46e-86ba-4519-8f26-d932b8b95a5d
https://connect.informs.org/network/members/profile?UserKey=a2be5050-5d83-4649-9b3a-25460d0605fa
https://connect.informs.org/network/members/profile?UserKey=81eef516-7d86-4c4d-9fb5-1848d4d54689
https://connect.informs.org/network/members/profile?UserKey=937b4ccf-9e51-461e-8331-42d40728e136
https://connect.informs.org/network/members/profile?UserKey=6fe969ac-9d46-4448-b2b3-dc082f6a56a1
https://connect.informs.org/network/members/profile?UserKey=37d08e01-ce74-456b-b61d-c4e2e5c8ba17
https://connect.informs.org/network/members/profile?UserKey=4a5b47ae-2c59-4e3d-8c8d-d85aed79c189
https://connect.informs.org/network/members/profile?UserKey=8322e37e-71f2-4448-be68-6b1cff47c8d2
https://connect.informs.org/network/members/profile?UserKey=9fbbea82-825d-4be2-afb0-bd7949b1c3f4
https://connect.informs.org/network/members/profile?UserKey=4290ab99-0a5f-47c3-933a-efd9242435b3
https://connect.informs.org/network/members/profile?UserKey=72c2e9f4-f3ff-463a-8b74-01162baba118
https://connect.informs.org/network/members/profile?UserKey=844e84ce-add3-47dc-bf6b-8e6af5dccb6a
https://connect.informs.org/network/members/profile?UserKey=f318c448-1f87-48e7-8ecf-c8a2f09baf3e
https://connect.informs.org/network/members/profile?UserKey=49db95cd-87bd-4774-b3e8-f25ea77e2c4d
https://connect.informs.org/network/members/profile?UserKey=d0dec7f2-bad4-41e5-bc63-d9e05acb8514
https://connect.informs.org/network/members/profile?UserKey=1c089adb-5e2b-4e43-a573-a7c2728f93aa
https://connect.informs.org/network/members/profile?UserKey=3876a523-42e1-4af2-a972-c55565c546fd
https://connect.informs.org/network/members/profile?UserKey=3c227928-d154-4ad8-a22c-2a34902cde4a
https://connect.informs.org/network/members/profile?UserKey=76a31600-2bba-4806-a7df-15b5bf402936
https://connect.informs.org/network/members/profile?UserKey=c7351e34-84da-4d6e-8a09-c4bf479a383d
https://connect.informs.org/network/members/profile?UserKey=0fda1b30-12ae-45c0-8406-d2e8af388044
https://connect.informs.org/network/members/profile?UserKey=c0e729b4-2089-4b6f-9ea7-a3dcba7ad684
https://connect.informs.org/network/members/profile?UserKey=83e81c02-52e4-411b-a9ff-957ab3605225
https://connect.informs.org/network/members/profile?UserKey=79d951a6-a1c2-419c-9969-df435e793eed