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Nautica, Azimut Benetti: “business is booming, orders tripled to 1.2 billion”


The 2020-2021 nautical season is going “very well” for Azimut Benetti, the Italian group leader in the construction of luxury super yachts over 24 meters. “Our order book has tripled compared to the previous season to a current value of 1.2 billion as demand has increased a lot since last spring: a positive trend that has not been seen for decades”. This is what Marco Valle, managing director of the group, reports to Adnkronos, summing up important participations at the Genoa, Cannes and Principality of Monaco shows and in view of the next participation at the Fort Lauderdale show in Florida at the end of October where Azimut Yachts for the first time in the USA, the flagship of the brand, the Azimut Grande Trideck (38 meters long) and the Azimut 53 (17 meters). The new Verve 42 will also make its international debut for Azimut. With a production value of 850 million euros, an increase of 100 million compared to the previous year, the Azimut Benetti Group of Paolo and Giovanna Vitelli closes the season with great satisfaction boating 2020-21. Well more than half of the production value, or about 570 million euros of the total 850, concerns boats over 24 meters. “The trend is also partly due to the spread of covid which affects the desire to be safer in more protected situations – explains Valle – the boat, especially large, can rightly be considered a second home on the move. the performance of the stock market in the last year has had a positive impact “. “I close my first year as Group CEO with the awareness of having achieved the challenging objectives we had set for ourselves. I am also looking forward to next season, comforted by the excellent order backlog, which sees the production of the year just started practically saturated and I am very confident that the new projects we are working on will allow us to continue on our path of organic growth even in the medium term ” . The group has happily seized the moment of commercial vivacity that characterized the last 6 months by delivering a total of 245 boats between the two brands Azimut Yachts and Benetti. “The situation is rosy we are selling boats for the 2022-2023 season, as far as Benetti is concerned, we are working on deliveries for 2024 and beyond, also for 2025” reports the group’s CEO. Therefore very positive results for Azimut Benetti which reflect an equally positive general trend in the nautical sector. “Right now, boating is experiencing a boom in all segments, from outboard boats to luxury yachts, after periods of skinny cows,” observes Valle. At a geographical level, while a balanced distribution of sales between the three main continents is confirmed, there is a leap forward in the Apac area (Asia Pacific), which rises to 15% of total sales, revealing itself to be a particularly promising market. “We sell all over the world – says the CEO – but at the moment there is a very high demand from South East Asia and the United States”. The Azimut Benetti Group includes Azimut Yachts (founded in 1969 by Paolo Vitelli, now president of the Group) which produces boats from 12 to 38 meters and Benetti (founded in 1873 and taken over by Paolo Vitelli in 1985) which produces custom yachts and superyachts from 30 to over 100 meters in length. The Azimut Yachts headquarters is in Avigliana (Turin), Benetti operates from the historic headquarters in Viareggio and from the Livorno shipyard.


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