More and more green deliveries. With this goal, L’Oréal Italia announces the elimination of plastic from the packaging of certain product categories that depart from the Villanterio logistics center. The saturation of the products will be made of paper and the closure of the packaging with a rubber band, thus eliminating heat-shrinking and adhesive tape. Plastic bags used to pack smaller items with biodegradable bags have also been replaced. This activity leads to an annual reduction of approximately 40.4 tons of plastic equal to approximately 1,600,000 1.5-liter bottles. This new milestone follows that of the expansion of ‘Green deliveries’ (in the historic centers of 8 Italian cities Milan, Turin, Pavia, Bergamo, Vicenza, Belluno, Padua and Rome) to the entire supply chain from production to delivery for some product categories. . Almost all of Garnier’s Fructis range (shampoo and conditioner), entirely produced in Settimo Torinese, follows the entire process of green deliveries, from production to delivery to the end customer in the 8 cities identified, using Lng trucks, electric vehicles and bicycles. “The ‘War to plastic’ project fits perfectly into the international program ‘L’Oréal For The Future’, which defines the Group’s latest ambitious sustainability targets for 2030″ declares Piero Gambino, Operations Director L’Oréal Italy. ” the green deliveries project we decided to focus on the elimination of plastic from part of our packaging that starts from the logistics center of Villanterio and which will lead to a reduction of about 40 tons per year. A further step towards a model that respects the limits of the planet by strengthening the commitments towards sustainability ”. Great attention by the Group is dedicated to environmental issues, as demonstrated by the Settimo Torinese plant, one of the most advanced in Italy, with zero CO2 emissions since 2015 and a ‘waterloopfactory’ from 2018, i.e. a production site that consumes water only as raw material in products and not for other uses. But not only that, also the logistics center of Villanterio, the only point of reception and departure for shipments to customers in Italy, complies with the most rigorous environmental standards as evidenced by the LEED (Leadership in energy and environmental design) Gold certification obtained in 2015. In the in fact, the Villanterio plant solutions such as intelligent LED lighting have enabled a reduction in CO2 emissions of approximately 210 t / year.