Samsung continues its commitment to the foldable smartphone industry: a niche that has grown 300 percent in two years, with 10 million units distributed in 2021. And today, with a new Unpacked event broadcast around the world, it unveiled the and do more without opening your smartphone: for example, just partially fold the Z Flip4 to activate FlexCam, which allows you to shoot videos or take group selfies from different angles without using your hands. Samsung has signed an agreement with Meta to optimize the use of the camera on Instagram and Facebook, and there are several functions designed for content creators, such as the one that allows you to start recording video in high quality in Quick Shot mode and then smoothly switch to Flex mode, to continue recording hands-free. The Z Flip 4 has an enhanced 3,700 mAh battery with Ultra-Fast Charging, up to 50% in about 30 minutes. The design features a thinner hinge, optimized edges, contrasting opaque glass back and a shiny metal shell. Z Flip4 can be fully customized internally and externally, with Galaxy Themes on the external and main screen. In addition, you can create your own personal external screen with the new clock designs and wallpapers in different formats such as images, GIFs and even videos. The smartphone is available in four colors: Bora Purple, Graphite, Pink Gold and Blue Pink Gold and Blue, with prices starting at 1,149 euros for the 8GB RAM and 128GB storage version. Samsung claims the Z Fold 4 is its most powerful smartphone ever, the first to feature Android 12L, a special version of the Google operating system for wide-screen experiences. The company has reimagined the layout of the phone, which now looks more like that of a PC and allows a new management of multitasking. With a single gesture, you can switch between full-screen apps and pop-up windows or split the screen in half for more possibilities. Samsung has partnered with Google and Microsoft: Chrome and Gmail support drag-and-drop functionality that allows you to quickly copy and paste links and photos from one app to another, and the Office suite is now optimized for on-screen use. The phone is compatible with the S Pen, and a cover will be launched that will allow you to always carry it with you. The Z Fold 4 has a 50MP boosted lens and 30x Space Zoom, with better night shots thanks to the 23 percent brighter sensor. The 7.6-inch main screen has an adaptive 120 Hz image update. Prices start at € 1,879. Samsung says its new folds are the strongest ever, thanks to the Armor Aluminum of the shells and hinge covers and the Corning Gorilla Glass Victus + of the outer screen and rear glass. “Samsung’s Galaxy Folders are rooted in philosophy of openness that characterizes us and guarantee new possibilities for complete customization, both internally and externally. Born from collaboration with our excellent partners, the new foldable devices offer unprecedented mobile experiences that meet the needs of our most dynamic users, ”said Dr. TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “Thanks to our stubborn determination and leading position in the industry, the enthusiasm for folding devices is constantly growing. We have managed to transform this category from a niche project to a lineup of mainstream devices, used by millions of people around the world ”. Galaxy Buds2 Pro are the new high-end true wireless earphones, with 24-bit Hi-Fi sound system, Samsung seamless codec and a new 2-way coaxial speaker that makes sounds richer. AI-based noise suppression is present, and if you need to urgently answer a call while gaming on your tablet or while watching a movie, you immediately switch to connecting to your phone. The Galaxy Buds2 Pro are equipped with the new Auto Switch feature to switch between listening to your favorite show and making an important call. They will be available in Graphite, White, and Bora Purple colors starting at 229 euros. In Italy, users who purchase Galaxy Buds2 Pro in pre-order from 10 to 25 August will have the opportunity to receive a wireless charger for free, after registering the device on the Samsung Members platform.
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