The hypothesis of suspending the ban on sponsorship and advertising of legal bets until June 30, 2023, introduced by the dignity decree “is part of a series of proposals by the FIGC president Gabriele Gravina that would give oxygen to the sector and would be at zero cost for the State”. The deputy vice president of Lega Pro, Marcel Vulpis, says this to Adnkronos. “If the operators were willing to return to invest again – he also explains – they would find themselves in a more open mentally situation”. Also because today the operators, especially foreign giants, “through the TV point or the news point are buying space on various football fields, but these are very low investments compared to before the introduction of the standard”. As for the impact on the state coffers, Vulpis argues, “the operation would be at no cost, because any refreshment provides financial coverage, but here we are talking about private companies that previously invested in the world of sport and football and that have been stopped. With the suspension they could return to sponsoring, for example, the jerseys of the football teams “, explains the deputy vice president. An” intelligent “solution that proposed by Gravina, says Vulpis, which could circulate flows of money that according to estimates regarding television advertising, sponsorship and sideline advertising, “would fluctuate between 150 and 200 million euros. Perhaps today – he warns – not everyone today might be able to do so, such as retail operators, who would instead they need a hand, because they guarantee jobs. It is a sector that has suffered a lot and its workers have the same dignity as others “. re retail, urges Vulpis, “must be helped” while as regards online operators, they “must be given the possibility of being able to return to investing without affecting the state. Today we have a more liberal attitude than that of the past government and even some of the 5-star parliamentarians have understood that the measure has caused more problems than anything else “, concludes Vulpis.
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