Hundred: “Agriturismo is unique, continue on this path”

“The mission we must have is to continue in this direction, to offer a different offer than other forms of hospitality. The farmhouse is unique, it is nowhere to be found. True luxury today is not going to a five-star hotel. , but to have an experience that others have not had. And therefore in Italy ours is luxury tourism “. This was stated by the undersecretary of the ministry of agricultural, food and forestry policies, Gian Marco Centinaio, speaking at the conference ‘Agritourism and multifunctionality. Scenarios and future perspectives of the sector ‘, organized by Ismea at’ Firenze Fiera ‘during which the Ismea-Rrn report on agritourism and multifunctionality was presented. “Thanks to Ismea – continued Centinaio – for the work done on agruturisms, often marginal in the debate on agriculture and tourism. Today’s debate has given an important vision of the world of agritourisms. I looked at the document presented and I think it is a excellent starting point for a detailed analysis of the sector. Credit goes to Ismea and to those who worked on it “, remarked Centinaio. According to the undersecretary, the Report “was made with enthusiasm to send an important message to the sector that it must realize that it is a driving force in the country and that at the time of the pandemic when we found ourselves being stuck at home it was the sector that made us to dream”. Hundreds recalled that beyond politics “in my real life I deal with tourism”. “We had two important dates for the sector: 2001 with the attack on the Twin Towers and 2020 with Covid worldwide. In both cases, tourism was thought to be dead. In both cases, the restart has passed. from neighborhood tourism, from rural areas “, he concluded.