Sciortino (Avedisco): “Business direct sales that many approach”

“For the direct sales sector, 2021 closed positively, as it had been in 2020. We had growth both in terms of turnover and in terms of the number of agents. In particular, the latter figure is very important because it shows that it is a living activity, many people are approaching this business model. ”According to Giuliano Sciortino, general secretary of Avedisco, speaking at the 10th Direct Selling Forum promoted by Avedisco, Association of direct sales service for consumers. The event, entitled: ‘Social media and social selling: the phigital evolution of direct sales’, was hosted by the Palazzo dell’Informazione in Rome. “The percentage of women who count the sector because it is a very flexible activity. Many women who have not been able to place themselves after maternity, or students, but also in general people who have lost their jobs have found a new job opportunity “.” It is a transversal job opportunity – he explains – open to anyone, they are entry barriers and this is also one of the strengths of direct sales because it gives us the opportunity to offer a concrete opportunity with companies that have been in Italy for many years and have been developing their business in an ethical manner “.