Ita Airways official carrier of the national basketball teams, signed a three-year agreement with Fip

Ita Airways is the Official Carrier of the Italian national basketball teams and will support the blue teams for the next three years, accompanying them on national and international journeys with its own Azzurri planes. This important agreement between the Italian Basketball Federation and Ita Airways confirms the strong link between the flag carrier and the world of sport, born from the choice of the livery dedicated to the greatest champions in Italian sporting history. It is an important step in the marketing strategy of Ita Airways which is proud to place its logo on a jersey as prestigious as that of the Italian national basketball team. Ita Airways will be alongside the Azzurri, accompanying them through a three-year period of great challenges and full of stimulating goals to be achieved together. “We are very happy and honored of this partnership with the Italian Basketball Federation and of being able to place our logo on such an important and meaningful jersey – comments Giovanni Perosino Chief Marketing Ita Airways – sport makes us understand how much commitment, seriousness, the ability to work on challenges leads to great results, and the Italian national team is a concrete example of how Italy can achieve great results and fly high. Ita Airways shares these values ​​of passion, excellence and determination in achieving their goals and accompanying the team with their flights in the next three years will make the blue jersey fly even higher. “After the extraordinary qualification for the Olympic Games last summer with two teams, 5vs5 men and 3×3 women, Italbasket is ready to take off towards new goals. Doing it with ItaAirways at your side is the best way to keep flying high. “The prestige and responsibility of representing Italy – underlines Giovanni Petrucci, President of Fip – are the traits that unite Fip with Ita Airways, in addition of course to Azzurro which in sport has always made an entire country dream. Basketball is a a discipline that by definition tends upwards, just like our national airline. It will be a pleasure and an honor to have our girls and boys travel around the world with such a high-level partner “.